Asian Business Research Conference

One of the main events of ASMMR is organizing the Asian Business Research Conference (ABRC). ASMMR plans to organize this conference on annual basis. In addition to annual ABRC, ASMMR also collaborate with other institutions to organize research conferences on emerging trends in this part of world. ASMMR also aims to host research conferences beyond the region of Asia, to provide networking platform with other regions as well. Proceedings of these conferences are published annually (ISSN-2227-7935).

3rd Asian Business Research Conference 2014 (Abu Dhabi, UAE)

Asian Society of Management and Marketing Research (ASMMR) and INSEAD invite researchers to submit manuscripts for the “3rd Asian Business Research Conference” to be held on 15th and 16th September, 2014 at INSEAD Abu Dhabi Campus.

For further information please visit


2nd Asian Business Research Conference 2013 (Burj-Al-Arab Dubai, UAE)

2nd Asian Business Research Conference was held at Burj-Al-Arab, Dubai (one of world’s most luxurious hotel). In this conference 15 researchers from 11 countries presented their research papers. Dr Nicholas J Ashill was keynote speaker. He is Head of marketing department at American University of Sharjah, UAE and also an associate editor of European Journal of Marketing (Impact Factor Journal). There was also an award for best research paper and best case study (USD 500).


To see full coverage of 2nd ABRC, click here.

 Full paper proceedings of 2nd Asian Business Research Conference will be published in December, 2013.


First Asian Business Research Conference 2012 (ICUP Peshawar, Pakistan)

It is moment of pride for me to share with you the success of First Asian Business Research Conference held on 8th to 9th September, 2012 at Islamia College (University) Peshawar, Pakistan. This research conference was organized by Asian Society of Management and Marketing Research in collaboration with Islamia College (University) Peshawar.

In this research conference, 40 research papers were presented by the scholars from 30 universities of 8 countries including Pakistan. In addition to these presentations we also had doctoral colloquium and case studies competition. In doctoral session 5 PhD students presented their proposal/thesis. Case studies competition was held in collaboration with ECCH (world leader in case studies). Following were the keynote speakers:

  • Conference Chief Guest - Qazi Muhammad Asad

(Minister for Higher Education, Government of Khyber Pakhtunkhawa)

  • Conference Co-chair – Dr. Qadar Baksh Baloch

(Director Higher Studies & Research Minister Islamia College (University) Peshawar)

  • Conference Co-chair – Dr. Azhar Mansur Khan

(President ASMMR, Professor at SKEMA Business School France, Alumni Harvard University)

  • Conference Chair – Dr. Noor Jahan

(Vice Chancellor Islamia College (University) Peshawar)

At the end of this research conference, Asian Society of Management and Marketing Research signed MoU with Islamia College (University) Peshawar to organize future research events (seminars, workshops, trainings, research conferences and case study competitions).

To see the photos of 1st ABRC, click here.


Abstract copy and complete proceedings of previous conferences can be downloaded from conference proceedings page.